Between the Queen’s Diamond Jubilee and the 2012 Olympic Games, London is, without any doubt, a busy city this year. But most important of all, the Tech City is being lit up this summer as Seedcamp London is set to take place on August 7.

London, home to Seedcamp

We are thrilled to announce that we are back in our hometown, and are officially opening applications today. Not only is London Seedcamp’s birthplace, but it is also home to an entrepreneurial ecosystem formed around the Silicon Roundabout, which in the past year has seen unprecedented growth and attention.

Hosted for the first time ever at the newly opened Google Campus, also our new home, Seedcamp London will capture the city’s unique combination of styles, areas of expertise and skills in a creative and energetic setting. Over the past few years, the intersection between digital start-ups and Seedcamp’s community of top international mentors, who are truly passionate about helping the next generation of promising companies, has produced a magical serendipity in speed. Check out insights, from one of the latest companies, on their experience at Seedcamp Berlin here.

A third of our 69 teams are now based in London, many of whom work alongside us out of Campus and benefit from the daily drop-ins which can range from Google’s senior management team to angels, investors and peers and to a broad range of the ecosystem’s movers and shakers. Apart from the benefits of gaining financial investment, Seedcamp winners have a ready-made peer network and can call upon all the expertise and experience of 69 companies’ awesome founders, all-in-all pretty priceless. It doesn’t stop there, we work with many partners all of whom are key players within their industry and are keen to support the next generation of dollar start-ups. As a result we have formed a founder’s pack worth more than €100k. Amazon Web Services joined this initiative just last week and announced a staggering $25,000 AWS credits for all our new teams.

Seedcamp Teams get to evangelize their API’s during our London-based hackathon, Seedhack, where up to 100 awesome developers spend 60 hours hacking. Furthermore teams are invited to a monthly ‘learning day’ where there are speakers ranging from Eric Ries sharing his lean start-up methodology and Ryan Carson discussing his experience in building and selling start-ups to Max Niederhofer speaking candidly about his experience as an entrepreneur and investor – and these are only very few of the examples of the great speakers we’ve have montly.

Last chance to be part of Seedcamp Week 2012

Seedcamp’s particular claim to fame lies in its dedication to organizing local events from New York to Tel Aviv, where selected entrepreneurs present their companies, receive world-class mentoring, network and can compete for investment of sums of up to €50,000. Building on the success of past events, Seedcamp London will be the latest opportunity for aspiring founders to participate in the annual Seedcamp Week. Seedcamp Week is our flagship event of the year: we immerse our 2012 Seedcamp Teams into our incredible pool of mentors, investors, product experts, PR/Marketing gurus and biz dev experts. It is an intense week where Seedcamp’s latest 20 teams will gain in excess of 45 hours of intensive mentoring by over 300 people, topped by a huge Demo day event on the last day.

How to be part of the action?

Today, we are reaching out to the burgeoning companies aspiring to participate at Seedcamp London and be part of the Seedcamp Family. To be part of the Class of 2012, we highly recommend that you get started on your application, make sure to tell us what makes you unique and why you are the next big thing, as well as detailing the progress you have made so far. Standing out from the crowd is the key, and keep it relevant by familiarising yourself with the Seedcamp experience. We look forward to receiving your application and can’t wait to see what the best startups are building across Europe.

To apply, click here. Deadline: 18 July.