Seedhack 4.0 – Remixing content, 60 hours and 16 teams later

On November 8-10, we had the pleasure of holding the 4th Seedhack – our biggest and most successful Seedhack ever. This year’s theme was ‘remixing content’ and attracted 100 hackers to join us for a weekend full of pizza, Redbull and hacking. Some of the brightest talents of the startup community from 17 countries showed up to take on the Seedhack 4.0 challenge, culminating in 16 hacks presented at the final demo day.

Using APIs provided by our partners for the event; BBC News Labs, EyeEm, Imagga, Facebook, Getty Images, Google, HarperCollins, Nokia, Thomson Reuters and Stupeflix – hackers were challenged to produce innovative products, all to be presented on stage only 60 hours later.

Located at Google Campus, the event kicked off Friday evening with inspiring talks by a number of corporates and startups. Gareth Capon, Product Development Manager at BSkyB, Ramzi Rizk, Co-Founder of EyeEm, Vinay Solanki, Strategy & Business Development Director, EMEA of Getty Images and Matt Shearer Innovation Manager at BBC News Labs shared their views on the challenging opportunities in the world of content. In another format, Nick Perrett, Group Director, Strategy and Digital from HarperCollins brought two authors (James Smythes and John Rogers) on stage with him and showed innovative ways of remixing their content. API presentations by the partners rounded off the formal presentations for the evening.

Over stacks of pizza, beer and Mari wine (good stuff), hackers mingled and exchanged ideas. After the Dominos-sponsored pizza fest, hackers pitched their ideas and quickly formed teams. And then, the real work could begin!

After a long night of hacking, teams kicked off day two bright and early with a gourmet breakfast – fuel for the long day of hacking ahead. In the afternoon, we invited mentors from Google, Twitter, Facebook, BSkyB, and others, as well as business angels to join and help the teams with their ideas. Throughout the day our various API partners were also present to support the hackers with API integrations.

Teams worked day and night to finalize their projects. Highlights of Saturday were a lottery, beer pong and the magic hands of Simon the Shiatsu Massager, who took care of the hackers. After a Bitcoin mining mafia attack, an electricity blackout and loud german techno music, the teams worked all night to finish their hacks in time.

On Sunday, teams presented their hacks to a crowd of over 100 people, a high calibre jury, and 160 viewers on the Seedhack livestream! The results were impressive. Fueled by endless cups of coffee, a fridge full of Redbull, and tasty catering throughout the entire weekend, the hackers turned 60 hours into 16 impressive new startups. The winners received Star Trek Enterprise Pizza cutter, a Playstation 4 sponsored by Getty Images and phones sponsored by Nokia UK. HACK YEAH!

Our team was truly impressed by the energy of the teams and would like to thank everybody who was involved over the weekend. We would also like to thank our sponsors who made the event possible: BSkyB,, Facebook, Getty Images, Rackspace. We would also like to thank HarperCollins for sponsoring the drinks on Friday and Uber London for driving our hackers home safely and Twilio for their credits.

Here you’ll find the winners and awesome projects that came out of the weekend:

Judges choice: 

Seedhack Winner: Oppozeit

OppoZeit – shows two sides of a news story

Team:  Rob Finean, Florian Ratgeber, Thura Z. Maung, Thomas Lim, Ben Miles, Henry YP Ho

Find out more about their hack here.

Literatrip – Connecting people and places to their books

Team:  Guy Nesher, Ilya Venger, Julian Kuntorov

Find out more here.

Runners up:

Last man standing: Triber

Triber – Visualizes and quantifies relationships between people and their followers using Twitter API

Team: Klaus Bravenboer, Edward Woodcock


Getty Images Hack: Picit

Picit – attach pictures easily from the web to your Google Mail via drag and drop

Team: David Duckworth and team

Watch their video here and get the app in the store here.


BBC Hack (Trippiest use of BBC content award): 3D Visualization News Content

3D Visualization News Content – shows pictures of News content in a 3D model

Team: William Rood


Facebook Hack (most useful app for after a hackathon): Afterhours

Afterhours – iOS app that shows you where to drink a beer after 11pm

Team: Oyvind Henriksen, Jun Seki


All teams that presented on Sunday (in the order they presented):

1. Quicklearner – learning languages with pictures

2. Afterhours – shows you where the next bar is that is still open

3. Literatip – connecting people and places to their books

4. Moodmusic – play music to your mood

5. Sokrates – memory game for kids with audio and visuals

6. Braintrainer – brain trainer app that connects sport images with music

7. Tunez – music discovery app that combines user generated videos with 20s audio tracks you to share and discover music

8. –  curated travel search with open destinations

9. Picit – easily attach pictures out of the web to your mail in a browser

10. OFDB – platform for aggregated soccer content

11. OppoZeit – shows two sides of a news story

12. Appp – helps users engage with content using various APIs (Facebook, Getty etc.)

13. Crowdmash – mixing content of an event to brands

14. Triber – visualizes and quantifies relationships between people and their follower using Twitter API

15. 3D Model of BBC Content by William – shows pictures of news content in a 3D model

16. Model Equity Calculator for Founders with Option Pool Expansion – helps founders to value their company and calculate equity

More here.


Matt Shearer,  BBC News Labs

Nick PerrettHarperCollins

Bo Oloffson, BSkyB

Matt Jones, Facebook

Vinay SolankiGetty Images

Ramzi RizkEyeEm

Nick Kermarc, BRANDID


Check out some photos:

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