Uncapped raises £10m to put European founders in control of their destiny with data-driven growth financing

Uncapped co-founders Asher Ismail and Piotr Pisarz

A huge welcome to Uncapped, spearheaded by co-founders Asher Ismail and Piotr Pisarz, on a mission to help European founders raise working capital without giving up control of their business.

We’re excited to invest alongside Global Founders Capital and White Star Capital as part of Uncapped’s £10m raise to provide growth finance without credit checks, personal guarantees, warrants, equity, or interest.

Headquartered in London with offices in Warsaw, Uncapped is pioneering a new approach to business finance, allowing founders to raise crucial working capital between £10k and £1m at a flat fee of 6%.

Business revenues can fluctuate from month to month, particularly during early and growth stages. To help manage this, Uncapped has a revenue-based finance model where businesses only repay when they generate sales, so if the market slows down or sales are lower than projected, the company and founders won’t be caught out. 

Uncapped doesn’t require founders to provide a traditional business plan and pitch deck. Instead, its technology connects to the companies’ existing marketing and sales accounts such as Google Ads and Stripe to make fast, data-driven decisions. Unlike legacy banks or more traditional sources of funding, Uncapped’s model allows businesses to access funds within days. The terms and conditions are all written in plain language, prioritising transparency and fairness.

Uncapped is available from today to European businesses who take online payments and have at least nine months of trading history. It is particularly relevant for companies in sectors including e-commerce, SaaS, direct-to-consumer, gaming and app development. 

The company was founded by serial entrepreneur, Asher Ismail, and venture capital investor, Piotr Pisarz, who were frustrated by the limited funding options available to European entrepreneurs.

Asher Ismail, co-founder commented: “As a founder, I’ve raised money from angel investors, VCs, crowdfunding and banks, but was struck by the lack of a revenue-based solution in Europe. At Uncapped, we want to bring fundraising into the modern age with the easiest and fastest way to get funded. I don’t want another founder to have to pay compounding interest, risk losing their home, or give up more equity in their company than they should. Europe’s entrepreneurs need access to more innovative funding models and we’re committed to helping founders win by pioneering a fair and transparent approach at Uncapped.”

Piotr Pisarz, co-founder adds, “Having spent a lot of my career in venture capital, I’ve always been shocked at just how little equity founders end up with. Current statistics show that at exit the founder will likely own less than 15% of their business. Equity is the most expensive way to fund a company’s growth, it takes a long time to raise, and can mean founders end up losing control of their companies. With European companies monetising sooner than ever, we know that founders deserve a more creative and affordable solution.

On the investment, our Managing Partner, Reshma Sohoni, comments: “We’ve seen huge success and innovation over the years across financial services and we love the way Asher and Piotr are thinking about disrupting growth financing. Their first-hand experience as entrepreneurs and investors puts them in the perfect position to truly understand the many barriers founders face while raising funds and we believe they are perfectly placed to fulfil the huge demand for alternative financing founders are calling out for.”

Uncapped’s new funding comes to market just in time for many entrepreneurs. December is typically the most challenging time for business cash-flow, especially in e-commerce, where inventory and marketing costs are at a peak but Christmas sales have not yet come through.

For more information about how Uncapped can support your business visit

View all news

Subscribe to our newsletter